Achieving Success In Life: A Practical Guide

  Whether personal, professional or a combination of the two, the quest for success motivates us to overcome obstacles. For many people, success is closely related to financial stability, so…

Storytelling, Innovation and Quality: How Brands Drive Industry Change

In today's fast-paced corporate world, innovation is critical to driving growth and staying ahead of the competition. Successful brands always seek new ways to innovate and push the boundaries,…


Why is Customer Satisfaction Important?

Customer satisfaction is an important driver of revenue growth. According to a McKinsey & Company study, companies with high levels of customer satisfaction outperformed their competitors in…


How to Build A Strong Brand Identity For Your Business

A brand is a measure of value which is why companies like Nike, Google, and Coca-Cola actively protect and nurture their brands. This article explores the following topics: The significance of…


How to Grow Your Company’s Revenue

  Introduction A company's long-term success is heavily reliant on its revenue. Without a steady stream of income, an organization will not be able to sustain its operations. The more customers…


The Making of a Successful Marketing Plan: From Brand Awareness to Sales

Marketing is an important part of any organisation, regardless of size or industry. It is vital in reaching out to potential customers, raising brand awareness, and increasing sales. However, without…


10 Profitable Side Hustle Ideas with Low Capital Investment in 2023

  Are you looking for ways to supplement your income or turn your hobbies into a profitable business? Starting a side hustle is a great way to accomplish this, and it does not require a large…

The Hedgehog Concept: The Key to Small Business Success

Origin of the Hedgehog Concept The Hedgehog and the Fox is an essay by philosopher Isaiah Berlin that was published as a book in 1953.  The title is a reference to a fragment attributed to the famous…


The Ultimate Guide to Finding Remote Work: Tips and Resources for Job Seekers

Remote work has become an increasingly popular way of working in recent years. There are many reasons why you should consider a remote job, whether you want to avoid the daily commute or achieve a…


Effective Waste Management for Project Managers

Waste Management In Project Management and Business Operations In project management and business operations, waste management is essential for boosting economic output and lowering costs. You can…


Stephen Duneier: Achieving Your Most Ambitious Goals TEDx Tucson

Stephen Duneier Stephen Duneier, also known as "The Yarn Bomber," is a well-known investor, author, and speaker known for his unconventional approach to problem-solving and decision-making. Duneier…

How to Manage my life

Creating a User Persona for Your Product’s Success

  Creating a user persona for any product or service is essential. It helps in defining your target audience and understanding their preferences, behaviours, and pain points. I'll walk you…

project management

The Best Project Management Software For Small Businesses

  What Are The Benefits of Using a Project Management Tools? Centralized Workflow They allow organizations to store all project-related information in a single location, making it easier to…


10+ Ideas for Your Next LinkedIn Post

Do you want to build a following on Linkedin? Then here is a list of 10 content ideas for your account. The goal for many of us is to use LinkedIn as a networking tool to help us land new or…

Taking Care of Your Mind – The Fundamentals

Everything starts with your mind. “A human being could be alive for years and years, thinking and breathing and eating, full of a million worries and feelings and thoughts, taking up space in the…

Hello, I’m Olutobi. 
Everyone calls me Tobi.

I believe entrepreneurship is the future of the world. Did you know that there are about 582 million entrepreneurs globally at the moment?

This means a lot of people like you and I are exploring ways of providing solutions to people.

Unfortunately, most start-ups fail due to a number of reasons including not having the right product-market fit, inadequate marketing, operational inefficiencies and funding problems.

This is why we’ve created this resource. Our articles tackle a variety of topics including leadership development, resource management, marketing and process optimization.

Whether you are just starting a business or looking to solve specific issues in your business we’ve got you covered.

A business is as good as the people driving it, so we are also focused on improving the way people work and live, helping them to maximize their life goals whatever that is.