Should You Accept Venture Capital? Pros and Cons
For ambitious entrepreneurs wanting to scale their companies, venture capital (VC) has long been a critical source of investment. While venture funding could take a company to new heights, the…
Exploring Product Market Fit – Marc Andreessen & Lenny Rachitsky
So many people have offered advice on achieving product-market fit (PMF), but for most founders, PMF remains a difficult concept to grasp. The main questions are: At what point does a product…
How to Create a Simple And Effective Pitch Deck
Developing a good business pitch is critical for startups seeking funding and support. A strong pitch deck defines your company's value proposition and inspires your audience to invest in your…
How to Market Your Instagram Business | Virality
Viral Coefficient In digital marketing, the viral coefficient is a metric used to assess the virality of a product, service, or information. It denotes the rate at which existing customers refer new…
The Lean Startup Summary | Part 4
It's another Lean Startup summary. We've been reading the Lean Startup by Eric Ries for about 5 months, and so far, we've read ten chapters. TLDR: Actionable Insights for entrepreneurs and business…
What Is a Business Accelerator or Incubator?
Business accelerators and incubators are crucial in supporting innovative ideas and driving technological development globally. In this article, I have highlighted the key benefits of joining…
10 Common Mistakes People Make Validating their Business Ideas
Validating your business idea is a crucial element of entrepreneurship. However, many entrepreneurs make these common mistakes during the validation process which results in misguided…
How to find Customers for Your Business | Customer Reviews
In today's highly competitive business environment, standing out can be a daunting task. However, you can find more customers for your business by leveraging the power of customer reviews and…
Should You Start A Blog for Your Business?
What's the Value Of Owning a Blog? A blog is an opportunity for your business to share information and expert knowledge that customers need. It's a means of attracting new customers by…
Start Up and Small Business Grants – Dec 22, 2023
Updated: December 22nd, 2023
by Olutobi
How to Market Your Business Online (Instagram)
Social Media Social media has such an expansive reach. According to the most recent Meta (Facebook) release, 500 million people use Instagram daily and 2 billion users are active on the platform…
The Lean Startup by Eric Ries | Summary – Part 3
In this post, we’ll look at some key concepts from Chapters 7 and 8 of Eric Ries’ “The Lean Startup,”
The Lean Startup Summary Part 2
In this post, we'll look at some key concepts from Chapters 5 and 6 of Eric Ries' "The Lean Startup," expanding on the important lessons we've learned so far reading this book. In case you missed our…
How to Create A Go-to Market Plan + Template
Click to Download Your Go-To-Market Template What Is A Go-To-Market (GTM) Plan or Strategy A go-to-market (GTM) strategy or framework is a detailed plan used by organizations to launch new products…
FMEA | Breaking Down the Failure Mode and Effect Analysis
What Is FMEA? Failure mode and Effect Analysis is a process analysis method for identifying potential failures in a design, manufacturing process, product, or service. The term "failure mode" refers…
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